The unfurling Black Lives Matter movement has permeated through all avenues of culture. As the campaign continues, the entertainment industry has been forced to reckon with their past missteps and indiscretions. From streaming services pulling racist films and tv shows, to Björk’s changing label name One Little Indian to One Little Independent. The latest act to reflect and enact change are The Dixie Chicks.

The Dixie Chicks have announced that they will be dropping “Dixie” from their name to distance association with the Confederate-era South.

The name change arrives with a brand new protest song, ‘March March’. The track weaves together footage of civil rights protests addressing racial injustice, police brutality, gun violence, climate change, and LGBTQ rights. Spanning the current Black Lives Matter movement unfurling internationally, the women’s right to vote and the fight for Black and LGBTQ civil rights.

The video also features the names of Black victims of police brutality,  including George Floyd, Breonna Taylor, Ahmaud Arbery, Eric Garner and Amadou Diallo.

The trio only offered a brief statement on the video, “We want to meet this moment.”

In a press release, the country trio acknowledged New Zealand band The Chicks, thanking them for allowing them to share the name.

“A sincere and heartfelt thank you goes out to ‘The Chicks’ of [New Zealand] for their gracious gesture in allowing us to share their name,” they shared. “We are honored to co-exist together in the world with these exceptionally talented sisters. Chicks Rock!”

Gaslighter, The Chicks’ first album in 14 years following 2006’s Taking the Long Way, will arrive on July 17th.

On June 12th, Lady Antebellum announced that they would be changing their name to Lady A, after reflecting on the slavery connotations of the word “antebellum.”

“After much personal reflection, band discussion, prayer and many honest conversations with some of our closest Black friends and colleagues, we have decided to drop the word “antebellum” from our name and move forward as Lady A, the nickname our fans gave us almost from the start,” the band shared in a statement.

Check out ‘March March’ by The Chicks:

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