Post Malone’s iconic and beloved mug will be immortalised for all eternity, it’s been announced, thanks his blossoming relationship with alcohol stable Bud Light. The two parties have announced this week that Posty will be the new ‘face’ of Bud Light, literally, with his likeness destined to be represented on a run of “Bud Light Post Malone Cans.”
The 16oz cans will see the famous Bud crest reimagined to depict Post Malone’s face, warts and all. The whole design of the can takes heed from Posty’s very -eh- decorated appearance and will feature swords, barbed wire and medieval dragons, not unlike Posty’s face. Adding an even more personal touch, the can will also pay homage to his home town of Texas.
The announcement came in the most rock star way – while mid game of beer pong with Jimmy Fallon himself. A man of few words, Posty had this to say of the news, “I’m so excited for this can. It’s something I was very passionate about and it’s so sick to see my mug on a Bud Light can.”
Post Malone and Bud Light have left the ‘honeymoon’ stage and are entering the stage of a stable relationship. The Bud Light Post Malone Can follows on from a wild successful previous merch collaboration in the name of the erstwhile Dive Bar Tour.
Compared to most brand partnerships, Bud Light vs Post Malone is much more wholesome considering the dude is nothing more than a huge goddamn fan of the stuff, and so are many of his fans who can now raise a toast to their beloved Posty and look him in the eyes as he does so.
The cans will be a limited run and available at his forthcoming North American tour so while the rest of the world might miss out, sometimes it’s nice just knowing some people are getting nice things.
https://youtu.be/zKpAv9Lsy2A?t=146
