We may be witnessing that moment when Aussie singer-songwriter Vance Joy breaks into the mainstream consciousness of America and the United Kingdom, on his way to superstardom and the latest Aussie act to conquer the charts overseas.
Vance Joy is of course already widely known here in Australia. His single ‘Riptide’ was the biggest selling song by an Aussie artist in 2013 as well as the most streamed track on Spotify. It also managed its way into a Top 10 position over in the UK where Joy has been appearing on British radio and scaling up the charts since January.
The success of ‘Riptide’ is now beginning to take swell in America, where it has just cracked into the Top 100 – peaking so far at 52 on the Billboard chart – capitalising on an 18 month long push into the US market, now shifting one million sales internationally.
But that could all be about to change, thanks to an incredible endorsement by none other than one of the world’s most successful pop stars, Taylor Swift, whose done the Melbourne artists a huge favour singing a ballad version of ‘Riptide’ on the BBC Radio1’s Live Lounge show overnight.
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Not only that, Swift told presenters that Riptide was one of her “favourite songs that has come out all year.”
“I think that for me it just a no-brainer,” she continued, referring to her decision to cover the song. “I wanted to change up the arrangement a little bit, and hear what it would sound like if a girl sang it.”
Globally the song has already had incredible success in the UK, Canada, Germany, Ireland, and Sweden, with over 1.5 million sales worldwide and 87 million streams on Spotify.
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Now thanks to Swift’s 45 million followers on Twitter, ‘Riptide’ and Joy are both getting a huge boost as her fans swoon over the song, with her cover now trending on Twitter and soaring to No.2 on the Billboard Realtime charts.
It’s a dream come true for the Melbourne musician who gave up footy to pursue a career in music, and could make him the latest in a string of Australians who have taken the US by storm including 5 Seconds Of Summer, Iggy Azalea, and Sia.
