Taylor Swift has once again demonstrated her commercial prowess with the release of two limited-edition vinyl variants of The Life of a Showgirl, which sold out in under an hour on Monday afternoon.
The pop superstar’s latest countdown clock reveal unveiled these exclusive pressings under “The Shiny Bug Collection” banner on her official webstore (as per Variety).
The two vinyl variants feature identical cover photography showcasing Swift in a showgirl outfit, with subtle differences in the title logo colouring. The real distinction lies in the vinyl pressing itself, with one edition described as “violet shimmer marbled” vinyl and the other as “wintergreen and onyx marbled.” Both pressings were marketed as one-time-only offerings, initially advertised for a 48-hour sales window or “while supplies last.”
This follows a similar pattern established by three deluxe CD variants released last week, which also sold out before their announced end times, though they remained available for longer than these vinyl editions.
The mysterious “shiny bug” terminology has left fans speculating about its meaning, with many anticipating that the phrase will appear in the album’s lyrics when The Life of a Showgirl is released.
All artwork for the album variants, including these latest releases, features photography by the collaborative team of Mert Alas and Marcus Piggott. The showgirl aesthetic reinforces Swift’s stated theme for the album, which explores her experiences balancing the entertainment industry with personal life during her extensive ‘Eras Tour’.
A standard vinyl edition remains available through Swift’s webstore, featuring “sweat and vanilla perfume portofino orange glitter” vinyl with alternative artwork showing the singer in a bejeweled costume. This unlimited pressing uses different cover imagery compared to the limited variants.
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Swift has confirmed that unlike previous releases such as The Tortured Poets Department, The Life of a Showgirl will not include additional bonus tracks across different editions. Speaking on a podcast with Travis Kelce, she explained her intentional approach to the twelve-track album.
“This is 12,” Swift stated. “There’s not a thirteenth, there’s not other ones coming. This is the record I’ve been wanting to make for a very long time.”