The inaugural Beachlife music festival, the brand new event launching in Surfers Paradise presented by Cross Promotions and Listen Out/Parklife promoters Fuzzy Entertainment, has added to its debut lineup.

Following on from announcing its massive headliners for the two-day festival – dubstep kingpin Skrillex and a double bill from American rappers A$AP Rocky and Wiz Khalifa – organisers have now added to the Beachlife 2014 lineup for the event’s birthing next January.

Joining Skrillex, one of the highest paid DJs in the world, for Beachlife’s kick-off on Saturday 4th January will be British EDM twosome Jack Beats, American beat producer Alvin Risk, and Australia’s own What So Not, the side-project of the AIR nominated and internationally recognised Flume.

Meanwhile the Sunday night half of Beachlife 2014 will bring an additional hip-hop flavouring to the headline slots from Wiz Khalifa and A$AP Rocky. The AMP-winning and Elefant Traks roster rebels Hermitude and Perth beats maestro Regan Matthews, better known as Ta-Ku, will join the American hip hop headliners on the bill.

Even more acts are expected to be announced for the Beachlife 2014 lineup in the coming weeks ahead of the new Aussie music event, which promises to transform the iconic Surfers Paradise shoreline into a music party, “with a spectacular spaceship stage and state of the art lighting.”

Promoters expect the event to draw 10,000 punters for each day of the weekend-long event, while promoter Billy Cross of Cross Promotions has confidently talked up Beachlife’s potential.

“Partying on the beach is one of the best experiences a person can have,” says Cross, whose company has presented the annual 600 Sounds – V8 Supercars festival, the 2009 Brisbane leg of ATP, and the Backstreet Boys 2010 Australian Tour.

“So many sites on the Gold Coast, like Metricon Stadium, have limited capacity,” says Cross. “Having it on the beach creates a new venue that lets us sell tickets cheaper and create a great atmosphere for people. I think a lot of festivals will follow in our footsteps after this.”

The festival is hoping to fill a void left by the now defunct Summafieldayze festival – the Queensland leg that combined Summadayze and Field Day on the Gold Coast – which is very likely deceased in light of companies tied to Future Entertainment going into liquidation.

“With Summafieldayze closing down the city needed a new festival,” says Cross. ”I think [Beachlife] is going to sell out because nothing like this has ever been done before on the Gold Coast. I think it has the potential to become one of the city’s most iconic festivals.”

He reasons that an inaugural sell-out will happen thanks to the patronage of Beachlife attendees travelling from interstate to catch the Skrillex-headlined event. ”The majority of people will actually be from places outside of Queensland. They will stay in hotels and eat at restaurants and give local traders a huge boost,” says Cross.

Earlybird tickets – starting from $89 (+b/f) – are already on sale for the two-day event, with discounts available for festival-goers who purchase passes for both days simultaneously.

Beachlife 2014 Lineup

Skrillex
A$AP Rocky
Wiz Khalifa
Jack Beats
Alvin Risk
What So Not
Hermitude
Ta-Ku
+ more to be announced

Beachlife 2014 Dates, Tickets

Surfers Paradise, Gold Coast QLD
Saturday 4th and Sunday 5th January, 2014

DAY 1 – SKRILLEX and FRIENDS
Earlybird First Release Tickets $89+BF
Second Release Tickets $99+BF
Third Release Tickets $119+BF.
Also available is a Two Day Ticket – purchase together and save $30

DAY 2 – WIZ KHALIFA / A$AP ROCKY & MANY MORE
Earlybird First Release Tickets $89+BF
Second Release Tickets $99+BF
Third Release Tickets $119+BF.
Also available is a Two Day Ticket – purchase together and save $30
Beachlife is a 16 + event.

Tickets and info at http://www.beachlifegc.com.au/tickets.html