Tama Gucci has dropped his brand new single in ‘I LET YOU,’ alongside a brand new video directed by Gabriella Plotkin.
Miami-based vocalist, musician and model Tama Gucci today shares his new single ‘I LET YOU’. The single features Brooklyn-based club producer X-Coast and is available to buy and stream via b4 alongside a video directed by Gabriella Plotkin.
Premiered live last week in NYC, Tama Gucci’s new single ‘I LET YOU’ is a statement of intent. The single hammers home the boundless club-ready potential of Tama’s take on cyber-goth pop.
A fixture in Miami’s queer underground, Tama Gucci’s cybernetic productions fuse cool R&B with harder club-ready sensibilities. Tama’s deep-running fashion connections lead him to model for feted streetwear brand Hood By Air by age 21. His latest single follows two bootleg remixes including a viral rework of Blueface’s ‘Thotiana’ — described by Paper Magazine as “a tender, ethereal alt-R&B ballad” — and t.A.T.u’s noughties Eurobeat banger ‘Not Gonna Get Us’. Now releasing via b4 — a label spotlit by Clash Magazine as one that defined new music in 2019 — ‘I LET YOU’ lifts the lid on one of Miami’s most exciting underground artists.
You can listen to the brand new Tama Gucci track ‘I Let You’ below.
Tama Gucci says that the video concept for ‘Beg For It’ was completely spontaneous. “I wanted to shine a light on the things that define me as far as being queer. I got all of my friends to come together and just be sexy in their own way. We all came up with ideas on the spot.”
