A giant, golden Travis Scott head is sailing around Sydney on a barge right now to signal one thing: the Texan rapper’s album has arrived.
To celebrate the upcoming release of Scott’s long-awaited third LP ASTROWORLD, major global cities are being treated to sightings of the head (an exact replica of the head on the album cover) in London, Paris and now Sydney.
The Sydney barge set sail this morning from Rozelle; it floated past the iconic Sydney Harbour Bridge and into Circular Quay. Media were invited along to take snaps from Sydney Opera House.
In London, the head sailed up River Thames in London for a release day boat party for key influencers and fans.
The boat passed many of London’s attractions, including the London Eye and Tower Bridge.
It’s set to make more appearances around Sydney and London during release week before moving to Paris. Scott’s label (Sony Music Entertainment in Australia) also created an ASTROWORLD Snapchat filter for surrounding areas!
Stream ASTROWORLD below:
ASTROWORLD (a reference to his favourite Six Flags theme park), features a collaboration with Tame Impala‘s Kevin Parker on ‘Skeletons’. The track also features also features The Weeknd, Pharrell Williams and Dungen’s Reine Fiske.